Jacob Pat, technology and digital transformation executive
Jacob Pat headshot
Hi, I am Jacob Pat
Technology & Digital Transformation Executive
25+ Years Leading at Scale
Open to board service

Technology and digital transformation leadership for consumer businesses at scale.

C-suite executive at a NASDAQ-listed omnichannel brand. 25+ years across retail, consumer products, manufacturing, and SaaS — through IPO, private-equity ownership, and a $2.2B strategic sale.

What I Bring

Enterprise Software Strategy

Direct, current experience selecting and implementing ERP, ecommerce, and order management platforms at scale — and the cost, risk, and sequencing judgment to pressure-test a plan.

Ecommerce & Omnichannel Growth

Built a direct-to-consumer channel from zero to $68M at 78% gross margin in three years; currently accountable for the digital infrastructure of a multi-channel retailer.

Cybersecurity & AI Governance

Established the security and control environment for a public-company IPO; currently own cybersecurity for a NASDAQ registrant, with AI governance from platform selection to measurable adoption.

Companies where I led transformation:
Canada GooseDECIEM — The OrdinaryChampion PetfoodsPredictSpring

Selected Outcomes

Four transformations that tell the story.

Canada Goose SoHo flagship store, New York
Ecommerce & DTC

Built Canada Goose's DTC channel from zero to $68M

Company:
Canada Goose (NYSE: GOOS)
Timeline:
2013–2019

Designed and launched the company's first direct-to-consumer ecommerce channel — $68M in revenue at 78% gross margin within three years — while building the global technology organization to 225 people through IPO and Bain Capital ownership.

Transformation & M&A

Led DECIEM's transformation into a $2.2B acquisition

Company:
DECIEM (The Ordinary)
Timeline:
2020–2021

Led the digital and business transformation behind DECIEM's expansion and its $2.2B majority acquisition by Estée Lauder — consolidating seven ecommerce properties into one global platform and adding meaningful incremental ecommerce revenue.

SaaS Growth & Integration

Grew PredictSpring nine-fold into its Salesforce acquisition

Company:
PredictSpring → Salesforce
Timeline:
2021–2025

Overhauled go-to-market as SVP, growing revenue roughly nine-fold in two years with best-in-class net revenue retention — then ran the post-acquisition integration inside Salesforce as VP Product Management, Retail Cloud.

Lovesac Sactionals modular seating
Enterprise Technology

Owning the technology agenda at The Lovesac Company

Company:
The Lovesac Company (NASDAQ: LOVE)
Timeline:
2025–Present

Chief Technology & Digital Transformation Officer for a ~$700M NASDAQ-listed omnichannel brand — engineering, cybersecurity, ERP and ecommerce replatforming, and the connected-product platform behind StealthTech.

By the Numbers
Years of Experience
25
Strategic Sale Led
$2.2B
DTC Revenue Built
$68M

Questions Boards Ask

What perspective do you bring to a board?

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A practitioner's view of the three questions consumer and distribution businesses are asking now: how to modernize enterprise software without breaking the business, how to compete profitably online, and where AI creates durable advantage rather than expense.

Where does AI actually pay back?

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I have deployed machine learning and generative AI in production across manufacturing, merchandising, and customer experience. It pays back where the data foundation is sound and the workflow is measurable — and becomes expense everywhere else. That judgment is what I bring to the table.

What industries have you worked in?

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Retail, consumer products, manufacturing, and SaaS — including Canada Goose, DECIEM, Champion Petfoods, PredictSpring, Salesforce, and The Lovesac Company, through IPO, private-equity ownership, and post-acquisition integration.

Are you available for board or advisory work?

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Yes — I am open to board service and select advisory engagements. The fastest way to start the conversation is LinkedIn or a scheduled call.

Open to board service. Let's talk.

The fastest way to reach me is LinkedIn or a scheduled call — or send a note here and I will get back to you.

Jacob Pat headshot
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